Logo Design

Panchuli Restaurant

Logo Design

November, 2012

A new venture by a successful restaurant owner in Solihull, this project required a sophisticated logo that pertained more to a successful and consistent brand image than your typical high street indian restaurant often does. Working alongside the client to produce a logo that was contemporary but still referenced it's heritage and geographical origins.

A number of concepts were discussed, including the owner's own handwriting, but it's final outcome was an adaption of a popular typeface with an asian-style decoration over the 'i' to add colour and detail, along with a stylized mountain-scape above harking back to the word's namesake.